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We live in a world of instant gratification and infinite distraction. From steady streams of information to constant interruptions from our phones, it is not surprising that the human attention span is now less than that of a goldfish. Every website’s...

As a digital marketer, everyone is very much eager to know about the results of their work. We are always anxious about what could be the results of our work as we have put a lot of efforts in that....

Search Engine Optimization (SEO) is an extremely dynamic field that continues to evolve more and more rapidly with the passing of each day. So, SEO requirements keep on changing and it can be hard too to keep up with the...

Instagram is an online mobile photo sharing, video sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms like, Facebook, Twitter, Tumblr, etc. These days the image...

It is not a secret at all that video is becoming more important to any company’s marketing strategy, and for many, hosting these videos on YouTube makes the most sense. You can still feature your videos on your website but...

As the digital marketing headhunters, we often see that most seasoned professionals make mistakes on the social media that are easily avoidable. Social media is a place to showcase your awesome personality and get creative. But for marketing professionals, one small...

Content marketers, especially the B2B content marketers need to start paying close attention to the social media website i.e., LinkedIn. Once known only for its job recruitment capabilities, the professional social website has been quietly expanding its offering. In the last few...

Business to Business (B2B) marketing on Facebook is not new. The usage of this is getting more common among businesses. Facebook is quickly becoming the most powerful platform in social media because of the total number of users, the engagement...

Smart marketers know Google Ads is an essential part of a strong B2B marketing strategy. Google Ads are a vicious marketplace for B2B businesses. So, for some of the B2B companies, campaigning on Google Ads can often be an exhausting...