Google Ads is one of the most advanced advertising platforms that allow big and small businesses to have their products and services advertised in front of potential customers. If you have been using this platform, you will know that there are...
Content marketers, especially the B2B content marketers need to start paying close attention to the social media website i.e., LinkedIn. Once known only for its job recruitment capabilities, the professional social website has been quietly expanding its offering. In the last few...
Business to Business (B2B) marketing on Facebook is not new. The usage of this is getting more common among businesses. Facebook is quickly becoming the most powerful platform in social media because of the total number of users, the engagement...
Smart marketers know Google Ads is an essential part of a strong B2B marketing strategy. Google Ads are a vicious marketplace for B2B businesses. So, for some of the B2B companies, campaigning on Google Ads can often be an exhausting...
Content managers have a lot of responsibility on their shoulders. They just need to make sure that their content is being helped for the customers and drives sales. But the forward-thinking companies do not just want to drive sales also...
If you are already having a website that is already up and is also running successfully locally, there are chances that you are on the lookout to expand to the international market. So if you want to have an expansion...
When you invest your time and money in the SEO (Search Engine Optimization), then one of the worst case scenarios is to rank on the number one for the keyword that will generate little to no sales. For a minute,...
Nowadays, content marketing is on a huge rise. More than 75% of B2C marketers are using content marketing, while 69% are creating more content now than they did a year ago. Getting online visibility can prove to be a challenging task...
Before you could get to know about lead generation on social media, it is time to define exactly what actually it means when all of us want to talk about the lead. Leads are quite simply, potential customers who have...
As a marketer, you should know the importance of channeling your marketing throughout different social media networks in order to lead some people to your website. When it comes to social networking, many B2B businesses tend to focus on social...