Social media is an extremely powerful tool to engage your target audience, but if perceived in a wrong way, it can become incredibly hazardous to your brand. Just because you have created a Facebook page for your business then it...
It is not a secret at all that video is becoming more important to any company’s marketing strategy, and for many, hosting these videos on YouTube makes the most sense. You can still feature your videos on your website but...
As the digital marketing headhunters, we often see that most seasoned professionals make mistakes on the social media that are easily avoidable. Social media is a place to showcase your awesome personality and get creative. But for marketing professionals, one small...
Google Ads is one of the most advanced advertising platforms that allow big and small businesses to have their products and services advertised in front of potential customers. If you have been using this platform, you will know that there are...
Content marketers, especially the B2B content marketers need to start paying close attention to the social media website i.e., LinkedIn. Once known only for its job recruitment capabilities, the professional social website has been quietly expanding its offering. In the last few...
Business to Business (B2B) marketing on Facebook is not new. The usage of this is getting more common among businesses. Facebook is quickly becoming the most powerful platform in social media because of the total number of users, the engagement...
Smart marketers know Google Ads is an essential part of a strong B2B marketing strategy. Google Ads are a vicious marketplace for B2B businesses. So, for some of the B2B companies, campaigning on Google Ads can often be an exhausting...
Content managers have a lot of responsibility on their shoulders. They just need to make sure that their content is being helped for the customers and drives sales. But the forward-thinking companies do not just want to drive sales also...
Your customers are very much smart. Traditional marketing tactics just do not work anymore and businesses need to evolve to using a different approach. This is where content marketing enters the picture. Nowadays, almost every business you have ever heard...